MUSC Health Black River Medical Center
At Black River Medical Center, we believe every person deserves access to top-tier medical care—without the need to travel far. As a trusted rural hospital, our mission is to meet the unique healthcare needs of our surrounding communities through modern diagnostics, compassionate care, and 24/7 emergency services.
Local care that keeps you close to home.
Black River Medical Center provides locally advanced diagnostic, surgical, and emergency services, so you and your family don't have to leave your community for quality healthcare.
Here when you need us. Explore the Black River Medical Center
Unrivaled health care services
Filling essential rural services gaps.
Southern Florence and Williamsburg County residents, you can be assured that this hospital is delivering the most state-of-the-art technology and services available to you, your family, and your community.
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Important Announcements
Tuesday, September 30, 2025 – 5:00 p.m.
- Call to Order & Invocation – Brad Erwin, Chair
- Approval of Minutes – Brad Erwin, Chair
- Approval of May 27, 2025, Board of Trustee Meeting Minutes
- Approval of July 29, 2025, Board of Trustee Meeting Minutes
- Wins – Allen F. Abernethy, Executive Director
- Update on Jean Hugh K. Leatherman Behavioral Care Pavillion – Elizabeth Crowly, Executive Director
- Finance Report – Barry Wald, Chief Financial Officer
- Executive Director Report – Allen F. Abernethy, Executive Director
- MUSC Report – Matt Severance, Chief Affiliation Officer, CEO of MUSC Regional Health Network, Chief Executive Officer, Jay Hinesley
- Adjournment
Black River Medical Center Leadership
Allen F. Abernethy, MSRT(R), RRA
Executive Director, MUSC Health Pee Dee Division
Jay Hinesley, MHA, FACHE
Chief Executive Officer, MUSC Health Florence Division
Jason Cox, MBA, FACHE
Chief Operating Officer, MUSC Health Florence Division
Barry Wald, MHA, CHFP
Chief Financial Officer, MUSC Health Florence Division
Keith Player, M.D., FACS
Interim Chief Medical Officer, MUSC Health Pee Dee Division
Keith Player, M.D., FACS is Interim Chief Medical Officer for MUSC Health Pee Dee Division.
Dr. Player is a board-certified general surgeon with over 20 years of experience managing all aspects of General Surgery. Born and raised in Florence, SC, he received his undergraduate degree from Princeton University. He then returned to South Carolina, received his medical degree from the Medical University of South Carolina, and completed his General Surgery residency in Spartanburg, SC. Dr. Player proudly returned to his hometown in 1999, where he has provided General Surgery care for the people of the Pee Dee since then.
Dr. Player is board-certified in general surgery by the American Board of Surgery and is a Fellow of the American College of Surgeons. He is experienced in all aspects of general surgery, including both laparoscopic and open surgery. Dr. Player particularly enjoys laparoscopic abdominal surgery with an emphasis on laparoscopic colon surgery. Dr. Player has developed broad-ranging skills that include thyroid and parathyroid surgery, breast surgery, skin cancer and melanoma surgery, surgery of the intestinal tract for both cancerous and noncancerous disease, and all varieties of hernia repair. He has gained a reputation as a primary provider of pediatric surgery in the Pee Dee area. Dr. Player has been active in hospital leadership activities, including being the Chairman of the Department of Surgery at a regional tertiary care center.
A lifelong resident of South Carolina who has lived most of his life in the Florence area, he is honored to provide the highest quality surgical care for the residents of northeastern South Carolina.
Donna Sullivan, RN, BSN
Chief Quality, Compliance & Privacy Officer, MUSC Health Pee Dee Division
Kay Douglas, MBA, SHRM - SCP, PHR
Executive Director of Human Resources, MUSC Regional Health Network
